Wednesday, January 29, 2014

Olympus officially announce OM-D E-M10 and reveals 25mm F1.8, compact 14-42mm, and 9mm F8 Fish-Eye

Olympus unveils the OM-D E-M10, a smaller and budget-friendlier Micro Four Thirds OMD series with many parts borrowed from the E-M5 - starting with its 16 megapixel sensor. It also manages to snag a few features from the flagship E-M1, including its TruePic VII processor and built-in Wi-Fi for image transfer and remote control.

Olympus OM-D E-M10 Key Specification :

  • 16 megapixels
  • Four Thirds (17.3 x 13 mm) CMOS sensor
  • TruePic VII Imaging Processor
  • ISO 200 - 25600
  • 3″ tilting screen with 1,037,000 screen dots
  • 1920 x 1080 (30p), 1280 x 720 (30p), 640 x 480 (30 fps) video recording
  • BLS-5 Li-ion battery
  • 119 x 82 x 46 mm
  • 396 g
  • Price : $699.99 / £529.99 (body only)
  •           $799.99 / £699.99 (with 14-42mm F3.5-5.6 lens

It falls short of its siblings with '3-axis' image stabilization rather than the '5-axis' system in the E-M5 and E-M1, and doesn't provide an accessory port, but these concessions help nudge the E-M10 to an attractive price point. The Olympus OM-D E-M10 will be available in March 2014.

Alongside the OM-D E-M10, Olympus has also announced three lenses. First up is the M.Zuiko Digital 25mm F1.8, a classic 50mm focal length in full frame. The lens will cost $399.

Second is the 9mm F8 Fish-Eye Body Cap Lens (which Olympus technically considers an 'accessory'); this offers a 140° angle of view in a tiny plastic body in the cost of $99.

Finally there's a new 'pancake' kit zoom for the E-M10, the M.Zuiko Digital 14-42mm F3.5-5.6 EZ, which features an electronic zoom. The lens will cost $349.